Visual identity design for Technology Innovation Hub (TIH) at IIT Guwahati setup under National Mission on Interdisciplinary Cyber Physical Systems, Department of Science & Technology, Govt. of India.
Year
2023
Disciplines
Identity Design
Industry / Client
Education
Design Lead
Rishabh Pandey
The logo symbolizes TIH's vision, which revolves around developing technology specifically designed for underwater applications.
The symbol is a combination of three forms—a wave, a diamond, and an eye. The wave flowing in a circular direction forms a hub that is constantly moving to bring change. The form of an eye contains a diamond emerging at its centre, which denotes tangible innovation being achieved by constant experimentation with clarity and focus. When looking at the entire shape, the outer ring represents a gear plate and a portal providing a peak inside the waterbodies. The gear plate symbolises technical progress, and having a clear sight of a shining artefact lying in the depths of waterbodies inspires focused work towards discovery and innovation.
©2010—2024 Rishabh Pandey
Multi-disciplinary designer who's bilingual in pixels and print.